Cookie Policy

This policy explains how Abhrikaa uses cookies and similar technologies on our website.

Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They help the website remember information about your visit, such as your preferences and actions, which can make your next visit easier and the site more useful to you.

This Cookie Policy explains what cookies are, how Abhrikaa ("we," "our," or "us") uses them on https://abhrikaa.com/ (the "Website"), and how you can control them. This policy should be read together with our Privacy Policy.

We use cookies for the following purposes:

• ◆To keep our Website running properly and securely
• ◆To remember items in your shopping cart and your saved preferences
• ◆To understand how visitors use our Website, using Google Analytics
• ◆To show you relevant advertisements on Google, Meta (Facebook/Instagram), and TikTok based on your browsing activity
• ◆To measure the effectiveness of our marketing campaigns

3.1 Strictly Necessary Cookies

These cookies are essential for the Website to function and cannot be switched off. They are usually set in response to actions you take, such as adding items to your cart, logging in, or filling in forms.

• ◆Shopping cart and checkout session cookies
• ◆Security and login authentication cookies

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously.

• ◆Google Analytics: tracks page views, time on site, traffic sources, and visitor behaviour in aggregate

3.3 Advertising & Remarketing Cookies

These cookies are placed by our advertising partners and are used to build a profile of your interests so we can show you relevant Abhrikaa ads on other websites and apps.

• ◆Google Ads: remarketing and conversion tracking cookies
• ◆Meta Pixel (Facebook/Instagram): ad targeting and Custom Audiences
• ◆TikTok Pixel: ad targeting and campaign performance tracking

Exact durations are set by each third-party provider and may change without notice.

Some cookies on our Website are placed by third parties, not Abhrikaa directly. We do not control these cookies — they are governed by the respective third party's own privacy and cookie policies:

• ◆Google: Google Cookie Policy
• ◆Meta (Facebook/Instagram): Meta Cookie Policy
• ◆TikTok: TikTok Cookie Policy

You have the right to decide whether to accept or reject cookies. You can manage your cookie preferences in several ways:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can usually find these settings in the "Options," "Preferences," or "Settings" menu of your browser:

• ◆Google Chrome: Settings → Privacy and Security → Cookies
• ◆Safari: Preferences → Privacy
• ◆Firefox: Settings → Privacy & Security
• ◆Microsoft Edge: Settings → Cookies and Site Permissions

Opt Out of Advertising Cookies

• ◆Google: adssettings.google.com
• ◆Meta (Facebook): facebook.com/ads/preferences
• ◆TikTok: Ads Settings within the TikTok app
• ◆All networks (DAA): optout.aboutads.info

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. When we do, we will:

• ◆Update the "Effective Date" at the top of this page
• ◆Post the revised policy on our Website at https://abhrikaa.com/

We encourage you to review this page periodically to stay informed about our use of cookies.

8. Contact Us

If you have any questions about this Cookie Policy, please contact us: